Let's Create More Together
Advertise & Promote
We want to help you reach a large audience for your upcoming events. Whether your ideal audience includes dancers, choreographers, dance educators, or dance fans, we can help! Dance Source Houston offers multiple free and paid opportunities to promote your upcoming auditions, classes, jobs, performances, and more.
Learn how to list your performances and events for FREE here!
Paid Advertising Opportunities
All ad space is first come, first serve.
Pricing is based on a sliding scale depending on budget size. Dance Source Houston members have access to marketing packages that provide an additional discount on bundled services. Nonmembers are not eligible to purchase the packages listed below.
Social Media Ads
Reach our social media audience through paid posts and stories on one or more platforms. Social media ads are the lowest cost paid ad option to spread the word about an audition, performance, or workshop.
Specs for special media ads are:
Instagram story – image 1080 x 1920 pixels, URL (optional)
Facebook post & story – image 1080 x 1080 pixels (optional), text 60 words max, URL (optional)
Our social media channels include:
- Instagram
- Facebook
- Twitter
Dance Spot - Eblast
Choreographers, companies and studios may also reserve a paid eblast, The Dance Spot, which are sent each Thursday to our full list of 2,000 dance artists and audience members to spotlight one performance, workshop, or other event. Specs include subject, heading, body text, image(s), URL, and video (optional).
Examples of recent Dance Spot eblasts:
Vitacca Ballet // Austin Dance Festival // Houston Ballet
Dance Blast - Sidebar Ad
Each Wednesday Dance Source Houston sends out our Dance Blast email, featuring performances by member dancemakers and presenters happening in the upcoming weekend. Dance Blasts reach our full email list of dance artists and patrons.
Example of recent Dance Blast sidebar ad:
Moody Center for the Arts
Resource Page Ad
Our Resource listings include community postings for auditions, jobs, grants and more, and are perused throughout the week by dancers, choreographers and organization leaders. Put your opportunity in front of them with a Resource page ad. Ads can be pro-rated to run for more or less than 4 weeks.
Dance Source Houston’s website hosts The Dance Card, an online listing of dance performances happening in the Greater Houston area. Advertise your upcoming workshop, performance or special event and reach dancers and dance enthusiasts with an ad at the top of The Dance Card. Ads can be pro-rated to run for more or less than 4 weeks.
Advertising Pricing & Specs
Dance Source Houston members receive a discount on all marketing services. Prices listed in the charge below are shown as Nonmember / Member
| Marketing Service | Individual | Org/Business <$250K | Org/Business $250-$500K | Org/Business >$500K |
|---|---|---|---|---|
| Dance Card Inclusion | $0 | $0 | $0 | $0 |
| Website Listing | $0 | $0 | $0 | $0 |
| Dance Resource Newsletter Inclusion | $0 | $0 | $0 | $0 |
| Facebook Post & Story* | $50 / $40 | $60 / $50 | $70 / $60 | $80 / $70 |
| Instagram Story* | $50 / $40 | $60 / $50 | $70 / $60 | $80 / $70 |
| Dance Blast Sidebar Ad* | $45 / $35 | $55 / $45 | $65 / $55 | $75 / $65 |
| Dance Card Ad (4-week run) | $85 / $75 | $95 / $85 | $105 / $95 | $115 / $105 |
| Resource Page Ad (4-week run) | $60 / $50 | $70 / $60 | $80 / $70 | $90 / $80 |
| Dance Spot* | $80 / $65 | $90 / $75 | $100 / $85 | $110 / $95 |
Prices listed as non-member / member
*Indicates limited spots available each week
| Package | Individual | <$250K | $250-$500K | >$500K |
|---|---|---|---|---|
| Social Media Package | $70 | $85 | $100 | $115 |
| Performance Lite Package | $100 | $125 | $150 | $175 |
| Performance Package | $200 | $240 | $280 | $320 |
Social Media Package:
Facebook Post & Story
Instagram Story
Performance Lite Package:
Facebook Post & Story
Instagram Story
Dance Blast Sidebar Ad
Performance Package:
Facebook Post & Story
Instagram Story
Dance Blast Sidebar Ad
Dance Card Ad
Resource Page Ad
| Service | Text | Image |
|---|---|---|
| Dance Spot Eblast | subject line – 60 characters max | variable |
| Dance Blast Sidebar Ad | n/a | 200 x 550 px |
| Dance Card Ad | n/a | 1070 x 250 px |
| Resource Page Ad | n/a | 250 x 250 px |
| Facebook Post & Story | 60 words max | 1080 x 1080 px |
| Instagram Story | 15 words max (optional) | 1080 x 1920 px |
